Prosecco Players Lead Impact’s Imported Wine Hot Brands

Prosecco Players Lead Impact’s Imported Wine Hot Brands

With Prosecco surging ahead in the U.S. market, this year’s Impact “Hot Brands” imported wine line-up is dominated by entries representing that rising category—which accounted for nearly half of the 22 honourees. Constellation Brands’ Ruffino is the largest of imported wine’s Hot Brands, posting a 10% increase to 1.1 million cases last year, according to Impact Databank, with its Prosecco up 43% to 250,000 cases.

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