Yellow Tail’s Super Bowl ad ‘humiliates’ Australia

Yellow Tail’s Super Bowl ad ‘humiliates’ Australia

Thirty-second spot features an oddly muscular kangaroo, a ‘fun’ guy in a yellow suit and Ellie Gonsalves in a white bikini. The wine brand Yellow Tail has been accused of embarrassing Australia on the international stage with its Super Bowl advertisement featuring a woman in a bikini and a kangaroo in an apron. The Australian company’s 30-second spot in the first half of the Super Bowl introduced an estimated audience of 120 million viewers to a muscular, wine-slugging kangaroo: “If you see a roo at a party, it’s a good party.”

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