New focus for Sea & Vines Festival

New focus for Sea & Vines Festival

McLaren Vale traders are tipped to benefit from changes to this year’s Sea and Vines Festival, with extra events planned in the township to lure festival-goers to shops. McLaren Vale Business Association member David Cavanagh said local shops had missed out on the extra trade in past years, with visitors sticking to wineries, reports Southern Times Messenger. “During Sea and Vines, the businesses feel they don’t get any benefit because people come into the area, go to the wineries and then go home,” Mr Cavanagh said. “This year there will be more events around the town on the Saturday, so there will hopefully be more benefit for the nearby businesses.”

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