NZ wine industry takes huge step forward

NZ wine industry takes huge step forward

The Government has announced it will pass legislation to set up a geographical indications registration system for wines and spirits which will operate in a similar way to trademark registration. The Geographical Indications Registration Act will identify wines as originating in a specific region and the distinct qualities or reputation it has due to that; examples in the wine world are French Champagne and Burgundy. Philip Gregan, New Zealand Winegrowers chief executive officer said the move will equip the wine industry with the tools to protect its premium brands from misappropriation or misuse.

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