Winemakers’ Federation pushes for more marketing of Australian wine, instead of 25 cent levy

The Winemakers’ Federation of Australia says a proposed 25 cent temporary levy to be added to all bottles of wine is a good discussion starter, but suggests better marketing overseas would bring more benefits. The levy is an idea put forward today by Senator Nick Xenophon who has sounded a dire warning about the health of Australia’s wine and grape growing industry. According to a report released by the Winemakers’ Federation of Australia, less than 15 per cent of Australia’s wine grape growers made a profit last year.