Raising a glass to a fall in demand

The latest ABS research report on alcohol consumption in Australia reveals a remarkable drop to a 50-year low, with beer consumption at a 68-year low and wine uptake at its weakest in 8 years. That ties in with global trends. OECD figures also show alcohol consumption in developed countries has dropped by 2.5 per cent in the last 20 years, albeit with widely varied findings between countries and a rise in what is deemed ‘risky drinking’.