Traditional wine retail is ‘dying’

The traditional model of wine retail involving uninspiring walls of wine is dying out and being replaced by a more engaging, interactive experience according to one top indie merchant. Speaking to the drinks business, Stephen Finch, owner of Vagbond Wines said: “The traditional” model of wine retail involving bottles on shelves is dying. “A creative crop of innovative wine merchants like Loki, Bottle Apostle and Hanging Ditch are offering a much more engaging and adventurous option.