France seeks to add more fizz to its wine tourism industry

France seeks to add more fizz to its wine tourism industry

Bubbly brought fame and fortune to Champagne, and now, since being named a Unesco world heritage site in July, the region hopes more tourists will make it a holiday destination. Same for Burgundy, whose vineyards are already a big draw – it, too, is now on Unesco’s roll of honour. The double good news marks a major gain for France, which is trying hard to make wine a pillar of its tourist economy.

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