Treasury Wine CEO annoyed with Rosemount and its laggard ways

Treasury Wine CEO annoyed with Rosemount and its laggard ways

Treasury Wine Estates chief executive Mike Clarke is annoyed that one of his main brands, Rosemount, has been an underperformer for so long at a time when most of the other brands in his stable are performing strongly.
Rosemount, which came into the firm’s stable in 2001 when BRW Rich Lister Bob Oatley sold it for a whopping $1.4 billion after building it up as a private company over three decades, is one of the 15 “priority” brands that Mr Clarke has stepped up investment behind since taking over as Treasury chief executive in March 2014.

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