Diageo delivers 30 months of continuous growth

Diageo GB saw sales rise 3% in the in the six months to 31 December, marking thirty months of continuous growth, it revealed today during its interim results. Andrew Cowan, country director for Diageo Great Britain, said the growth was down to its continued focus on four key strategic areas: maintaining the momentum behind Guinness, growing the Reserve business, excellent execution of the premium core portfolio, and developing strong innovation.