Wine marketing experts to share insights

Wine marketing experts to share insights

WINE industry experts and researchers from across the globe will come together in South Australia this month. The University of South Australia’s Business School and the Ehrenberg-Bass institute of Marketing Science will host more than 140 wine industry representatives in Adelaide on February 16. The inaugural Wine Industry Marketing Conference, organized by Professor Larry Lockshin from the University of South Australia, aims to deliver cutting-edge wine marketing insights and the strategies of leading wine brands.

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