Wine Australia’s record presence at show reflects global growth of premium exports

Australia increased its stand space at Prowein by 30 per cent this year, with some 46 exhibitors showing wines from 21 producing regions, aiming to build upon a renewed confidence rooted in growing global exports, including strong premium sales to Asia and growth in the US. Speaking to Harper’s at the show, Wine Australia’s general manager for marketing, Stuart Barclay, highlighted the positive trend in exports.