Convenience sector growth outpaces the market

Convenience sector growth outpaces the market

Within the convenience sector wine sales’ growth is outpacing the rest of the wine market and for those suppliers, particularly of New World wines, and retailers with identifiable brands and new formats, the opportunities to capitalise on the sector abound. Australian and American wines have done phenomenally well in the impulse channel and combined have 40 per cent of the market share.

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