IBIS World report: Domestic alcohol consumption slump to hit wine

IBIS World report: Domestic alcohol consumption slump to hit wine

DOMESTIC alcohol consumption is expected to reach a 50-year low, making wine exports more important than ever. A recent report by market research analyst IBISWorld revealed that in 2016-17, domestic consumption of alcohol per capita is expected to reach the lowest level of the past 50 years — part of a trend of consistently declining alcohol consumption over the past decade.

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